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Leadership Insights podcast | episode 1
How to avoid misleading SaaS sales tactics
Nintex CEO Eric Johnson and CRO Ben Brewer discuss why it’s important for both sellers and buyers to see their relationship as a partnership – rather than a business transaction.
The two share why they would rather work with a seller who is a rabbit as opposed to an alligator and why’s that? A rabbit has big ears and a small mouth, and an alligator has the opposite. Determine whether the seller is actually listening to you and it will be a good indicator of what your partnership will be like going forward.
About the host and speakers
Leadership Insights is led by Nintex CEO, Eric Johnson, who nearly doubled the company’s size and revenue in two years. Each episode is designed to give listeners a peek into the world of innovative industry leaders.