Asiacell cuts a five-month Product Lifecycle Management (PLM) workflow down to two weeks

Saves an average of 16 hours per process

As the biggest telecommunications company in Iraq, AsiaCell Communications PJSC serves 97 percent of the market. To keep those 12.2 million customers engaged, they must deliver timely and effective product and service innovation.

AsiaCell used to manage its product lifecycle using Excel spreadsheets, Microsoft Project, emails, phone calls and in-person discussions. Hence, tracking, tracing and securing information wasted a good amount of time. “We duplicated requests because we had some lost information and data. We had a problem tracing and tracking spending,” says Sami Saifan, business process management expert, Quality Management at AsiaCell. AsiaCell turned to Nintex Advanced Workflow for Sharepoint for not only its ease and simplicity, but because they wanted to optimize their entire business process.