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Modernizing your Content Services Strategy for the Digital Age
Digital transformation sits at the forefront of organizational priorities. It’s no longer a “nice to have,” but rather, it’s imperative to survival. However, to be truly transformative in improving customer experience and employee productivityーachieving a sustainable competitive advantageーorganizations need to transform how they think about their key enterprise currency: content.
Navigating the digital transformation journey requires a holistic approach to standardize the way content is managed, used, and shared across the organization. Traditional approaches leveraging legacy on-premises Enterprise Content Management (ECM) platforms simply won’t cut it.
Join Erika Trautman, Sr. Product Manager at Google, Nintex Sr. Director, Product Marketing, Holly Anderson, and special guest Cheryl McKinnon, Principal Analyst at Forrester Research for a practical, interactive discussion about how to modernize your content services strategy for the digital age.
You’ll hear the latest insights on:
- What is driving the evolving enterprise content management space.
- The impact intelligent automation is having on the ECM space and the overall customer experience.
- How to build a content services roadmap to simplify the way users discover, connect, and manage information through intelligent, content-focused solutions built with K2 Software & Google.