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Aragon names Nintex a leader in Digital Transaction Management

Aragon Research has released its latest Research Globe for Digital Transaction Management (DTM) and once again names Nintex a leader in this fast-growing market category. Aragon has followed the DTM market for four years and this year studied 20 major providers.

Enterprises use DTM to accelerate digital transformation by automating legacy, paper-based transactions. Paper-based processes such as contracts and sales documents are still very common and remain a major obstacle to effective process automation. Digitizing them – often with e-signature as a first step — is one of the highest-impact ways to transform.

Nintex and the DTM market

The result of digitization is that transactions occur faster, they’re easier, and they lead to higher customer satisfaction.

The DTM market is growing more than 25% a year, Aragon says. Key use cases for DTM span both customer-facing processes and employee engagement processes. High-value customer-facing processes for automation via DTM include sales contracts, supplier contracts, non-disclosure agreements, customer onboarding, and partner/supplier onboarding.

In employee engagement, DTM is particularly valuable in automating employment applications, offer letters, employee onboarding documents, confidentiality agreement, and compensation agreements.

Nintex is a leader

Aragon commended Nintex for its pioneering work in workflow and content automation (WCA), an advanced form of DTM. (Aragon also named Nintex a leader in its 2020 Tech Spectrum report on WCA.) Aragon cited the strength of Nintex’s leadership team, its strong organic growth, and its portfolio-enhancing acquisitions of Promapp in 2018 (now Nintex Promapp®) and EnableSoft robotic process automation in 2019 (now Nintex RPA).

Promapp provides an intuitive, web-based interface for process mapping and documentation, which Nintex typically recommends as a starting point for automation because most enterprises lack a good understanding of their processes. Nintex RPA is an effective way to automate repetitive, manual processes that don’t require judgment or decisions and execute the same way every time, often on applications and systems that don’t support the use of APIs.

Aragon also recognized Nintex’s leadership in providing an integrated, no-code automation platform that allows business analysts and operations professionals to automate complete processes very quickly, often in hours or days, as opposed to the weeks or months required with many other automation solutions. And Aragon cited Nintex’s introduction in 2019 of Nintex Workflow Generator, which uses natural language processing to enable the instant creation of workflows from verbal or text-based process descriptions. Nintex Workflow Generator is a capability within Nintex Promapp.

“The new Workflow Generator now enables the Nintex platform to take business process management a step further by automatically generating advanced workflows,” Aragon said. “Advanced workflow automation will be key for complex, document-based transactions.

Nintex also offers advanced content analytics that enables enterprises to understand what is happening in their content processes in real-time. This results in a complete end-to-end routing of data and content, with minimal human intervention. Nintex offers integration with Microsoft, Salesforce, Adobe, and more. It has innovated in WCA and advanced DTM, including adding intelligent process automation (IPA) capabilities to its product.”


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